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Topics: Media, Communication

Plant-based brand Fry’s collaboration with Aardman and Netflix wins global innovation marketing award

Plant-based brand Fry’s collaboration with Aardman and Netflix wins global innovation marketing award

Plant-based nuggets from Fry Family Foods has been awarded Best Marketing Campaign in the World Food Innovation Awards. Fry’s, a global plant-based food brand that is part of LIVEKINDLY Collective, developed the innovative collaboration with Aardman and Netflix to launch their new special edition plant-based nuggets in celebration of the long-awaited Chicken Run: Dawn of the Nugget movie.

CloseUp PR promote Swedish Cinnamon Bun Day in the UK

CloseUp PR promote Swedish Cinnamon Bun Day in the UK

Today, 4th of October, Swedes celebrate Cinnamon Bun Day, and on this day alone more than 8 million cinnamon buns are sold in Sweden! “Swedish Cinnamon Bun Day is starting to become a tradition in London as well,” says Monika Agorelius, from CloseUp PR. "Our client TotallySwedish will sell copious amounts of cinnamon buns today!"

CloseUp PR chosen by VisitSweden to engage 'Nordic Noir' fans to visit southern Sweden

CloseUp PR chosen by VisitSweden to engage 'Nordic Noir' fans to visit southern Sweden

CloseUp PR and sister company CloseUp Productions have been chosen by VisitSweden to work as PR and Marketing Consultants on 'The Bridge Experience' campaign. VisitSweden is running the campaign alongside Tourism in Skåne and Malmö Tourism, to entice fans of the Nordic Noir genre to visit southern Sweden, the home of popular thriller dramas 'Wallander' and 'The Bridge'.

Pioneering digital platform TotallyTween fills gap in market for 8 – 12 year olds, announces CloseUp PR

Pioneering digital platform TotallyTween fills gap in market for 8 – 12 year olds, announces CloseUp PR

TotallyTween, a safe, fresh and innovative online platform for the exciting and influential market of 2.5 million Tween girls, aged 8 – 12, launches in the UK on 27th March 2015. Designed in collaboration with Tweens, it’s the “go-to” source for information, opinion and sharing on fashion, trends, style, beauty, entertainment, film, music, books, TV, social, cooking, health and fitness.

CloseUp PR's sister company CloseUp Productions contribute to the new documentary Nordic Noir: The Documentary – The Rise of Scandi-Drama

CloseUp PR's sister company CloseUp Productions contribute to the new documentary Nordic Noir: The Documentary – The Rise of Scandi-Drama

CloseUp Productions are proud to have contributed to the new documentary "Nordic Noir: The Documentary – The Rise of Scandi-Drama", which will broadcast on Swedish SVT2 on Friday 3 October at 8pm. "Nordic Noir: The Documentary – The Rise of Scandi-Drama" examines the popular fascination of Nordic crime fiction, TV drama and feature films. The documentary is directed by Lars Hogéus.

CloseUp PR sponsors LattjoPOP - a new way for self-employed parents to network in south west London

CloseUp PR sponsors LattjoPOP - a new way for self-employed parents to network in south west London

CloseUp PR sponsors LattjoPOP. LattjoPOP is a new way for self employed parents to network, socialise and promote their brand. It is a pop-up store, children's crèche and business hub for parents and businesses targeting families. LattjoPOP is situated on 544 Streatham High Road (SW16) Lattjo is launching on the 21st of June with a Swedish Midsummer themed party for families and kids.

CloseUp client AVEQIA London serves up a delicious Swedish Smörgåsbord in the heart of the City

CloseUp client AVEQIA London serves up a delicious Swedish Smörgåsbord in the heart of the City

AVEQIA, the only Swedish Active Cooking venue in the City of London has launched the Smörgåsbord at AVEQIA in 2 St Bride Street, London EC4 with the assistance of award-winning Swedish Chef Roland Persson, as ‘Guest Chef’. “There’s a growing trend for Swedish food in London and I’m proud that AVEQIA serves only the highest quality", says David Berggren, Founder and CEO of AVEQIA.

THE WINDSOR EMPORIUM SHOWCASES HOME-GROWN CREATIVE TALENT, says CloseUp PR

THE WINDSOR EMPORIUM SHOWCASES HOME-GROWN CREATIVE TALENT, says CloseUp PR

Upcycling, buying local and artisans are trending and the Windsor Emporium, a showcase for creative talent in Berkshire is bang on the zeitgeist. First launched in 2010 and the brainchild of Windsor businesswoman and busy mother Jackie Couzens, Sunday 2nd March sees her gather 40 passionate and skilled artists, artisans and craftspeople at the Harte & Garter Hotel opposite Windsor Castle.

A Little Bit of Sweden in the UK for you - CloseUp PR client TotallySwedish are geared up for Christmas

A Little Bit of Sweden in the UK for you - CloseUp PR client TotallySwedish are geared up for Christmas

TotallySwedish is one of the leading retailers for Swedish groceries in the UK. They stock more than 800 different Swedish grocery products as well as a range of fine deli products, gift and design items, and more. This weekend the store on London's Crawford Street will be visited by a Swedish chef who will be offering samples of Husmansbord awarded deli products including Swedish Christmas ham.

Swedish Christmas - a unique advent calendar app celebrating Sweden's Christmas traditions, announces CloseUp PR

Swedish Christmas - a unique advent calendar app celebrating Sweden's Christmas traditions, announces CloseUp PR

Having earned lead performances in productions such as The Phantom of the Opera, Beauty and the Beast and Les Misérables, professional soprano singer Mia Karlsson has also created the charming and innovative Advent Calendar app, Swedish Christmas. Each day in the run up to Christmas, users can open a new 'window' and experience a different example of Swedish songs and traditions.

Discover delicious gluten-free cake recipes with cookbook baking app "Cook & Bake Gluten Free", says CloseUp PR

Discover delicious gluten-free cake recipes with cookbook baking app "Cook & Bake Gluten Free", says CloseUp PR

Nothing beats a good homemade cake whether it’s for a birthday party, coffee break or dessert. Cook & Bake Gluten Free is a new interactive cookbook with gorgeous classic cake recipes all baked without gluten, created by Swedish baking gurus Maria Blohm and Jessica Frej. Published as an app for iPad and iPhone, it's available in Swedish and English, with measurements in both metric and imperial.

Lisa’s Swedish bar and restaurant launches in London’s Notting Hill, announces CloseUp PR

Lisa’s Swedish bar and restaurant launches in London’s Notting Hill, announces CloseUp PR

Lisa's a stylish new contemporary Swedish restaurant and vibrant bar has arrived in London’s uber fashionable Notting Hill, where rustic food is delivered with modern simplicity. Inspired by Swedish founder, Lisa’s Wallén’s childhood memories, the menu offers a unique culinary experience coloured by Sweden’s four distinct seasons of the year.

Acclaimed Swedish bakers team up to open their first London store

Acclaimed Swedish bakers team up to open their first London store

Bageriet brings a touch of Scandinavian style to London’s Covent Garden as the traditional Swedish bakery opens at 24 Rose Street. Award winning Swedish bakers Daniel Karlsson and Sven-Gunnar Appelgren aim to bring quality and originality to their newly launched operation as Daniel explains: “We want to provide the best fresh bread, pastries and traditional Swedish open sandwiches in London."

CELIA wins FreeFrom Food Awards as ‘Best Gluten Free Beer’

CELIA wins FreeFrom Food Awards as ‘Best Gluten Free Beer’

CELIA lager is delighted to have won ‘Best Gluten Free Beer’ at the prestigious 2013 FreeFrom Food Awards, presented by Antony Worrall Thompson. The judges verdict states: "Very clear, not much head but tastes great. Pleasant feel in the mouth, lovely sweet taste after a few mouthfuls, refreshing, clears palate. Lager drinkers will like this." http://www.celialager.co.uk

Freedom Deli wins Free From Food Award in Ready Meal category for gluten-free Panini

Freedom Deli wins Free From Food Award in Ready Meal category for gluten-free Panini

Freedom Deli, one of the UK’s most exciting and fastest growing free-from food producers, is celebrating a further accolade for its range of chilled and frozen gluten-free and wheat-free ready meals, pastries and filled paninis, following last night’s Free From Food Awards 2013 in London where Freedom Deli received the top award in the Ready Meals category for its Ham & Cheese Gluten-Free Panini.

Givvi Flynn releases debut album via Pledge Music

Givvi Flynn releases debut album via Pledge Music

Worcester based vocalist Givvi Flynn is releasing her debut album through fan-funding website, PledgeMusic.com. The album is currently being recorded in Worcester with Givvi's long-standing music partners, multi instrumentalists and producers Jay Clark and Eli Cameron, from the band threads. The album also features an exclusive song written by Ginger Wildheart.

CELEBRATE A TRADITIONAL SWEDISH CHRISTMAS ON YOUR SMARTPHONE

CELEBRATE A TRADITIONAL SWEDISH CHRISTMAS ON YOUR SMARTPHONE

London-based Swedish ex-pat Mia Karlsson has devised a truly charming and innovative new Advent Calendar app for smart phones, Swedish Christmas (1 app. 24 windows - text in Swedish and English). Features include traditional Swedish Christmas songs and videos displaying festive traditions such as candle-making, dancing games, baking saffron buns and a Lucia procession.

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